Copywriting MasterClass

Copywriting MasterClass

Finding good copywriters (NL/FR) has always been an issue for agencies. That's why Creative Belgium and ACC launched a campaign to scout and recruit copywriters talent: 40 candidate copywriters out of almost 200 candidates who volunteered, will attend a two day MasterClass Copywriting, given by the most famous Belgian creatives. The ultimate goal being to win a carreer as a copywriter in an agency.

Presentations 2019 edition:

Copywriters Masterclass aftermovie

Presentations DAY 1:
 
Presentations DAY 2:
  • Peter Ampe/FamousGrey: Ode aan Leopold
  • Frank Marinus/TBWA: Copy as the center for all touchpoints
  • Petra Baeck/Argenta: Clients vs Creation
  • Karen Corrigan/Happiness: Can I have a job description, please?

Presentations 2014 edition: