Finding good copywriters (NL/FR) has always been an issue for agencies. That's why Creative Belgium and ACC launched a campaign to scout and recruit copywriters talent: 40 candidate copywriters out of almost 200 candidates who volunteered, will attend a two day MasterClass Copywriting, given by the most famous Belgian creatives. The ultimate goal being to win a carreer as a copywriter in an agency.
Presentations 2019 edition:
Presentations DAY 1:
Presentations DAY 2:
- Peter Ampe/FamousGrey: Ode aan Leopold
- Frank Marinus/TBWA: Copy as the center for all touchpoints
- Petra Baeck/Argenta: Clients vs Creation
- Karen Corrigan/Happiness: Can I have a job description, please?
Presentations 2014 edition: