AC© Protected Tool
Belgian agencies invest a lot of talent and effort in strategic and conceptual recommendations. In most cases, these are being highly valued and paid for by advertisers, however, in certain circumstances, they are confronted with prospects that abuse the pitch process to recuperate some good ideas without paying for them. Which is why the ACC developed the AC© Protection Tool: by putting the AC© Protected-logo on your presentations and by creating an i-depot on hhtps://www.boip.int, your strategic and conceptual recommendations will be protected for 5 years, for only €35. Adding the AC© Protected-logo gives a strong signal to your audience that what you present has high value and should not be copied without proper remuneration.