Speaker: Fraser Allen, Lieve Demol, Tatjana Raman, Jo De Jonckheere, Celine De Coster, Philippe Etienne & Chris Van Gils
CUSTO AND BPOST HAVE THE PLEASURE TO INVITE YOU TO
OUR SECOND FREE MARKETING SEMINAR
Most financial institutions have a long tradition of utilizing content marketing tools (customer magazines, blogs, newsletters, etc.). But are these tools also effective? What experience do other financial institutions have with content marketing? And what are the trends and predictions for content in marketing?
Find out answers to these questions and more from the experts at our second seminar on Content Marketing and the Financial Sector, organized by CUSTO (the Belgian association of content marketing agencies) and bpost.
Olivier Sepulchre, Sales Director, bpost
Pieter Vereertbrugghen, President CUSTO Welcome
Fraser Allen, CEO, White Light Media (UK, Schotland) The humans trapped In the machine: bringing personality to financial services
Lieve Demol, Commercial Director, Hello bank Millennials, are they interested in a bank’s content?
Tatjana Raman, Media Expert, Welcome Media Successful content marketing strategies with custom magazines
Jo De Jonckheere, Adivseur Merk en Media, KBC
Celine De Coster, Editorial Project Manager, Bold & Pepper Brand loyalty with a lifestyle magazine
Philippe Etienne, VP, Co-Head of Client Comm, Deutsche Bank Bringing financial content to the next level
Chris Van Gils, Director Content Marketing, Content Moon Highlights from Cleveland Content Marketing World 2017